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  • #16
    This discussion takes me back 8) The first actual video demos I saw were on HBO in the late '70s. The would show them between movies. The first was Carlene Carter's 'Never Together but Close Sometimes' and M's 'Pop Muzik'. Carlene's video was just about the most adorable thing I'd ever seen. I still watch her video, and of course M's and many others.
    Tom in Tulsa

    Fooling with: 1969 E100, 1955 M3, 1963 M100, Leslie 720

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    • #17
      The distinction between "a promotional video" and "a music video" seems rather meaningless to me.
      Thanks for moving this topic to its own thread.

      In the abstract, your comment is true.

      This is to delineate from the 1920's and throughout music history regarding films to note a demarcation.

      Whatever "trend" sparked the genre is important to note as this is what historians may use as a reference.

      It's like a reset point or a zero point.

      Yes the term "music video" is now all encompassing.

      But to include footage from full length films when the initial intent was not to create a promotional video is different than a film that was purposely made for promotional purposes, hence the thrust to impart a difference.

      The lines get blurred.

      Someone shooting their band with a Gopro in the backyard is a "music video."

      But it is interesting to know that in the case of The Beatles and other bands who followed, that there were music videos that were created solely for promotional purposes and these corporate productions are one thing, and a vanity press DIY selfie music video is another.

      Not to us, but to "them."

      Not from the media per se but from the intent.
      It's discombobulated legalese, abstruse and technical.

      It is this distinction wanting to come to the forefront.

      It would be getting a book published by Simon & Schuster, Inc vs someone who writes a book and is selling it on their website.

      The all encompassing question:
      Are you published?

      To note the differences in the intent is the issue.

      Selfie videos did not get on MTV, they were all corporate productions. Millions were spent on some initial single MTV videos by record companies to make use of the instant coverage of MTV and it put video creation of what was a "music video" in the 80's out of the hands of many.

      It will be the music industry that will define what a music video is.

      Whether the music industry is able to hold on to that control remains to be seen.

      It's the "imprimatur" effect for lack of a better explanation.

      These days because of economics, even videos by signed published artists are relegated to being nothing more than a video with the song's lyrics done with special graphic effects and fonts, but nothing like Michael Jackson's Thriller (John Landis director) or a Katy Perry video or one by Tool, Soundgarden's Black Hole Sun.




      It may be nitpicking, perhaps haughty and ostentatious, but important to note how the music industry views this because they are the sanctioning body.

      Hence we can blur the lines of what a music video is, but coming from a sanctioning body needs to be taken into consideration as this was how it was done. And this is what will be the touchstone for better or for worse.

      Reason Youtube was created so everyone can get in on the act.

      There are videos that go viral all because of social media, but who is logging and copyrighting those creations and storing them in the Smithsonian?

      But we digress. Any video that contains featured music/performances is a music video.

      Even a keyboard cat video with 1m hits is a "music video."

      But as a starting point, to understand what and why The Beatles did their music videos under their company's direction, needs to be pointed out.



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      • #18
        Originally posted by Goff View Post


        But to include footage from full length films when the initial intent was not to create a promotional video is different than a film that was purposely made for promotional purposes, hence the thrust to impart a difference.

        The lines get blurred.

        Someone shooting their band with a Gopro in the backyard is a "music video."

        But it is interesting to know that in the case of The Beatles and other bands who followed, that there were music videos that were created solely for promotional purposes and these corporate productions are one thing, and a vanity press DIY selfie music video is another.
        I would argue that the intent of any "music video" whether it be a mega-dollar production or your kid's band shot on an iPhone is promotional. Nothing shone on MTV was done solely for "art's sake" and nobody's uploading their garage band video to YouTube without a faint hope of recognition and celebrity. Further, the intent of any work is often hidden or consists of a combination of goals. Commercialism and Art are not mutually exclusive.

        The "Soundies" and "Scopitones" that I referenced were not excerpts pulled from films. They were separate entities produced for specific public entertainment devices. I will also point out that "music videos" were often produced as short subjects back in the early days of sound motion pictures.

        Is this a promotional or music video? Does it make a difference?
        Last edited by Admin; 09-23-2019, 03:26 PM.
        -Admin

        Allen 965
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        • #19
          Is this a promotional or music video? Does it make a difference?
          Only to point out that the MODERN term for music video was intended to be "promotional" by the record companies not questioning other motives for uploading any video.

          It's semantics basically.

          Of course a music video can be called anything and the reasons for making them.

          We can read this for a synopsis of the going thought on the term "music video." It appears there's a cutoff period when the term changed to what it means after the 80's.

          Nothing "in stone" just a view.

          https://en.wikipedia.org/wiki/Music_video

          We're talking about the same things.
          Last edited by Goff; 09-23-2019, 05:01 PM.

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